Which people counting technology is best for you?

If you are new to retail people counting the other of the first questions you will end up questioning is which technology must i be utilising?


There are three main forms of technologies; beams, thermal and video. Have their unique benefits and weaknesses with regards to the environment they may be being set up in.

Beam Counters – Tend to be battery operated and therefore designed for short-term use. They are an easy task to install and take off, but also vulnerable to become damaged and field of view blocked. They are can not count people walking using an entrance side-by-side and so will undercount.

Thermal Cameras – Infra-red devices much like the IRISYS cameras are the most in-demand footfall counting solutions in the world. These devices are IP enabled and most one unit can be linked together for wide entrances. Accuracy levels are extremely good.

Cameras – Come as single or dual vision IP enabled devices. The view cameras are generally less accurate. Overall the playback quality devices are more expense than thermal cameras. The dual-view cameras are as accurate because thermal devices most often.

At StoreTech our software option is hardware independent, meaning in case you already own people counting hardware its future we are able to integrate and import the customers data into our solution.

With over 20 years experience with people counting industry, StoreTech are satisfied to share the pros and cons of every kind of technology and use you to decide on your best option.
For more details about footfall counting solutions go to this webpage: click here

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