Sabrina Ho looks to Macau art fairs and auctions to diversify overall economy away from casinos

As pressure grows on Macau to get new sources of revenue, scion of casino dynasty imagines another future for the other SAR
Sabrina Ho Chiu-yeng is doing what she could to help you Macau diversify. The 26-year-old daughter of Stanley Ho Hung-sun could be more well known for gracing society and entertainment pages, in January she organised the very first Macau sales by China’s state-owned Poly Auction and then in November held her annual hotel art fair, having already launched an exhibition to promote the job of young art graduates in September.


“Macau is changing,” she tells The Collector. “We don’t wish to rely just about the gaming industry. We would like more families to come in charge of holidays, we would like to boost our cultural and creative industries.”
It is a politically correct view for the daughter of your casino magnate. Macau is in the cross hairs of Beijing’s fight against corruption and capital outflow. The central government started urging town to stop its dependence on the gaming sector, the taxes that purchase most public expenditures, back throughout the boom years, when the “build it and they’re going to come” mentality ruled the casino industry. Today, mainland policies to discourage high rollers coupled with a slowing economy have risen the pressure to get new revenues.
Fundamental change continues to be slow to come. Five casinos have opened since 2012 and much more are saved to the best way, including two from branches of the Ho empire – the Grand Lisboa Palace, led by Ho’s mother, Angela Leong On-kei (Stanley’s so-called “fourth wife”), and MGM Cotai, headed by Sabrina ho chiu yeng‘s half-sister Pansy Ho Chiu-king.

So can be Sabrina’s cultural endeavours all just a little of sentimental pr for the clan?
Well, China’s biggest auction house is treat­ing her seriously, and hopes her youthful energy and family connections can help it break into a fresh and wealthy market where no international house features a presence. Inturn, Ho says, she wants the auctions to help you attract tourists and maybe let the city’s 600,000 residents to produce a greater portion of an interest in culture. The partnership, called Poly Auction Macau, is 51 per-cent belonging to Poly and also the rest by Ho’s company, Chiu Yeng Culture.
Ho spent my youth flanked by art and other collectables belonging to her parents but she actually is new to angling on the auctions business. After graduating having an arts degree through the University of Hong Kong, in 2013, she handled the branding and marketing side of the family’s hotel and property businesses. “But I favor art and i also asked Poly if I perform part-time inside their Hong Kong office, to learn about the auction world,” she says.
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