If you are spending hours working on your business, and not getting the results you would like, you could have a business process or two which is broken and needs fixing.
Most companies I run into have the ability to exactly the same kinds of problem. Their Follow-through is either broken or non-existent. In addition they don’t have a method in place for these ways to work accordingly.
let’s quickly start where you started. I’m not going to really get into what your doing wrong and what’s broken, that’s simply redundant I will only talk about what works due to limited space to be able to get consistent and predictable results.
First it is important to know the differing types of media platforms most companies use try to market their product or services.
These media channels exist online as well as offline and I’ll name only a few with the more recognized, so you will have a general understanding.
Some Online media channels are:
-YouTube
-PPC (ppc)
Offline Media Contain:
-Newspaper Advertising
-Direct Mail
-Magazines
-Trade Shows
-etc…
You obtain the purpose.
Like a business owner I will bet that you are operating over a one dimensional basis which can be very limiting in terms of gaining a dependable subscriber base.
The greater media you should use effectively the more successful your operations will become. Key term “Effectively”….
However Let’s not go jumping into any each media platform convinced that the more you employ the good chances you’ve for fulfillment.
It won’t if you take exactly the same broken system to multiple media channels You’ll fail and you will probably fail miserably.
The bottom line is to repair your broken processes or else you’ll have exactly the same results will every one of the media channels you advertise on.
How would you Repair it.
You can find 3 components that all businesses should have in place so that you can have a conssistent flow of recent leads and clients.
Component 1 ~ You have to first let me give you, have a compelling offer to attact your ideal customer.
You should avoid how to get leads your goal as a business owner is always to solve problems by presenting methods to a targeted customer.
Your advertisements should speak directly to the perfect client giving them an obvious solution to a problem that they are experiencing. No exceptions to this rule.
Component 2 ~ You need a method to capture leads. If you don’t have a system in place for capturing the eye of your prospects before attempting to offer them, you are way off the mark.
Fix this now! There all sorts of lead capture software out online which you can use I fould contributing Pages are pretty solid check them out. They have a good system for helping companies make this happen.
Component 3 ~ You need a method to telephone your leads. If you feel regarding it everything you’ve ever bought or joined there was a powerful offer to first gain your attention.
Proper they’d your attention you had been followed up with and given more information.
If the offer is at line in what you had been looking for that might solve the immediate problem your were having, that’s when and only when you determined to buy.
Your clients, clients, and prospects are no different.
1. Present a powerful solution to a problem disguised being an offer
2. capture the lead
3. Followup making the sale.
This can be a really broad overview however i hope this helps one to start thinking within the right direction as a business owner.
For your Success
-Larry
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