Exactly how to really get your First 10,000 Fans on Facebook (Example)

The 10 steps below demonstrate having a real example getting a lot more than 10,000 fans on your own Facebook business page.

Facebook is the king of social networks with over 1.79 billion active users per month (Updated December 2016). It’s employed by a lot more than 60% of Online users Worldwide in fact it is an incredible tool for promoting a product or service, finding clients or gaining more loyal readers (followers).

To employ this for business purposes, you’ll want a great deal of fans (followers) on your own Facebook business page. Let’s see below why having many Facebook fans is very important.

What is the need for having many Facebook fans on your own business page?

It indicates popularity – It’s obvious that this number of fans reveals how popular a web site is. A popularity business page with 100,000 followers is much more popular when compared to a page with 1,000 fans this also creates a number of other benefits (described below).

It indicates trust – In case you can’t see the relationship between Facebook fans and business trust, have in mind that this US State Department spent $630,000 to improve their Facebook Fans from 100,000 to two million in the years 2011-2012 (See related post from marketingland).

Why did money? Because in today’s World a prosperous business, website will need a great deal of Facebook fans. Five-years ago this did not make any difference but also in the Modern day, social proof is very important.

More fans, more visits – The more fans you might have, the harder is the amount of people that may see your posts in their timeline and perhaps see your website.

While this really is, it needs to be noted that does not all of your fans might find your content.

As already explained inside a previous post, How to improve your Facebook Page Organic Reach, just a small portion of one’s followers (no more than 4 percent) might find your status updates.

This number may vary, what is very important to understand now, is that if you might have 10,000 fans so you post a brand new update, it will likely be seen organically by a max of 300-400 people.

It’s good for SEO as well – Although officially The search engines do not admit that social media marketing can be a ranking factor, many studies show that popular websites on Facebook may perform better in search, absolutely nothing quite popular websites (other factors being equal).

How to visit from 0 to 10,000 Facebook fans

Now that you will be believing that creating a great deal of Facebook fans is very important to your website and business, let’s see step-by-step how to range from 0 to 10,000 fans.

Note: Fundamental essentials identical steps I followed to improve the facebook followers of my fitness blog’s facebook page. Currently the page has a lot more than 100K fans and it continous growing organically.

Step 1: First off – you’ll want a Facebook business page

It may sound silly for the experienced but also for beginners to social media marketing this may be a new challenge: Your own Facebook page differs from a company page.

If you wish to have friends on Facebook to express your holiday photos then you need to generate a personal page however if you simply want to have fans and followers to your website or business then you need to generate a Facebook business page.

So, the first step would be to ensure that you produce a Facebook business page as well as the the second step would be to make sure that your page is correctly optimized.

Step 2: Optimize your Facebook business page

When we talk about Facebook business page optimization we mean selecting a friendly page title (username), writing a catchy description (within the short description field), providing accurate information for long description, company overview, mission (see screenshot below) not to mention posting interesting content – this can be the most important optimization tip of all.

The expertise of the content posted on your own Facebook business page may also determine it’s success or failure.

Having an optimized Facebook page makes it simpler to get new fans or even more likes from ads even as we might find below.

Step 3: Benefit from your own Facebook account

I mentioned in step one above you’ll want to possess a business page and not an individual page, but you still need to offer an active personal facebook account.

Here is the reason why:

After you post an update on your own business page, one of the ways to improve exposure and likes, would be to share that post on your own personal page too.

People you might have as friends on your own personal page may ‘like’ and ‘interact’ with all the post shared from your business page and will also increase the engagement factor of one’s posts.

As an effect, facebook will demonstrate your content to more fans (organically).

So, one of the ways to improve the amount of people who view your content and go at night 4% people fan base would be to share and promote the post on your own personal page.

It goes without saying that this greater the number of friends the larger will be the visibility in the post.

Also, just be sure you invite all of your existing friends (and brand new ones) to enjoy your Facebook business page. Do this any time you achieve a new ‘friend’.

Step 4: Add the Facebook Like box on your own website

This is again facebook marketing 101 but you must have the Facebook like box on your own website for 3 reasons:

#1 – It’s ways to associate your web site with all the Facebook business page. In other words it is just a strategy to ‘tell’ search engines like google that can be your official Facebook business page.

#2 – When you’re getting a great deal of fans, this is something should be proud off and something to exhibit for your users (as explained above this means popularity, trust and social proof).

#3 – It’s a great way to improve your fan base organically. Your potential customers can follow your web site by clicking so on button and never have to go to Facebook.

Hint: For maximum results, position the LIKE box above fold (on the sidebar).

Hint 2: You can also popup so on box to new users (by way of example, as soon as they spend 60 seconds over a page, as soon as they scroll down to the underside or as soon as they make an effort to leave your page – although this is useful when it comes to getting new likes, you need to be careful not to make it too distracting to your users.)

Step 5: Follow these suggestions to increase post engagement

So far, we’ve created an optimized Facebook business page, added friends to your personal Facebook page and placed so on box inside a prominent position on our website.

The next natural step would be to start sharing content to maintain fans happy as well as perhaps manage to convert them from fans > site visitors > customers.

Some simple rules to follow along with that may increase the user engagement using your facebook business page:

#1 – Share relevant content: Share content that your fans anticipate seeing within your page. As an example, should your website is about Social websites, share content in connection with social media marketing and not about sports or some different you might like. Should your users need to read sports news, they understand where to locate them.

#2 – Don’t forget that they can follow your organization page to obtain updates about your website (and niche) and not about your social gatherings: If you need to get social, then make use of personal Facebook page, your organization page is around your web site.

#3 – Generally thumb, I personally use my offer page to express content from my niche only, basically have to share something is just not in connection with my niche, I personally use my own page.

#4 – Don’t be too promotional: Sharing promotional content (constantly) on your own Facebook page will drive your fans away. If you have a campaign to express or something like that that might benefit your fans, this can be done but don’t add too much.

Try to write interesting, shareable content that is certainly in connection with your niche, of course this doesn’t come straight from your web site. Maintain a balance between promotional and content that your followers may want to read.

Step 6: Share intriguing, notable and good quality content (not merely links)

I made some tests regarding the impact of descriptions when performing a Facebook update and discovered out that Facebook posts with ‘lists’ get more likes than posts with only links. Permit me to offer you an illustration to understand I am talking about.

When you wish to share a post from your website on Facebook, you try to Facebook status updates and go into the webpage URL. It looks something such as this:

You can share this article without adding the other information. Should your title and images are great, you will definately get numerous likes with respect to the time you are making the post, number of fans etc.

If one the other hand, you enrich your post by adding more info specifically a listing, then other things being equal, you are more likely to grow in likes and shares.

For me this makes sense since people that visit a title and image in their timeline might not exactly ‘Like It’ because it provides no value for them (don’t forget that this average user is assigned countless postings in their timeline should they login to Facebook).

On the other hand once you provide them with valuable, good quality and easy to see information (being a list), they are going to click on the LIKE button given that they read something helpful and never have to leave their timeline.

Note: This is a known proven fact that people have a bent of LIKING a post without reading it so provide them with good reasons to do so; your web site visits might not exactly increase nevertheless the engagement factor of one’s posts will rise.

Step 7: Share images, videos and emotions

If you’re taking a glance at one of the most popular Facebook pages, so as to they tend to express images, videos, infographics, charts etc, along with their usual text only postings.

This kind of content gets more likes and shares and consequently the page gets more fans and followers.

In research conducted recently by Buzzsumo, they identified that this most shared and liked content on Facebook, gets the following characteristics:

Step 8: Provide incentives to obtain additional fans & followers

Why should someone follow your Facebook business page?

You have to give incentives to facebook users to follow along with your page. A couple of ideas to consider:

Quality updates – This can be the best incentive you are able to give your users. Before posting anything on your own page, you should ensure that it offers value for your audience. Choosing this consistently, you existing followers will share it with their friends and will also attract more users.

Run a competitive sport – Some run contests on Facebook and giveaway different gifts. The ‘price’ for joining the content would be to LIKE the page first. There are several tools to accomplish this but have in mind if you don’t possess a known brand this many not be so successful.

Content upgrades – When you have your blog post, you may use ask users to enjoy your page to obtain an updated version of one’s post. This involves extra tools but it is something worth trying out.

Step 9: You’ll want to market your own content and page

When you develop your organization page don’t expect that it’s going to magically get 1000s of fans. Besides the tips outlined above, you need to to market your organization page in places aside from Facebook.

A few ideas to consider that worked for my case:

Promote in other social media marketing networks – When you have accounts with social media marketing channels e.g. Google+, Pinterest etc. you are able to periodically ask your followers to become listed on your self on Facebook too. Be polite and show them the huge benefits from this.

Promote in Twitter – Besides posting about your Facebook page on other social media marketing networks, you are able to make the most of twitter’s interactive features.

When you receive a new twitter follower, send them an exclusive (personalized) message and ask these to follow your self on facebook (your business and personal pages).

This method although it is time consuming, (Used to it manually and not using any tools) it can produce great results.

Promote within your newsletter – When you have a newsletter or if you talk with your readers via email, just be sure you make them follow your Facebook page.

Do not merely write the FB URL through your signature but ASK them politely to enjoy your organization page.

Step 10: Facebook ads can be a must

I have saved one of many easiest and many great ways to improve your Facebook fans for last, since it is the only person that it’s not free.

Facebook provides a self-service ad platform that can be used with the idea to improve your fan base (market your page), improve your posts, get more leads, increase conversions or perform number of other actions (as shown within the image above).

The procedure is quite simple and easy straightforward. Basically you end up picking a webpage you own, select your main goal (market your page), select your audience (depending on country, age, other demographics and interests) and then set your everyday budget and duration.

The cost per campaign depends upon numerous factors. The simplest way to assess if Facebook ads is a great strategy to improve your fan base, would be to manage a pilot campaign for two days.

Spend $10-$20 dollars per day and run the campaigns for the fixed duration (at least per week). Towards the end, you are able to determine if the cost per like is one thing you are prepared to spend on.

I had great results with Facebook ads both for my websites and for client websites i run campaigns every month (during their visit) to improve my facebook likes.

It should be noted by investing in Facebook ads you don’t buy likes but views. A lot of people think that what you spend on is Facebook likes but in reality you spend Facebook to exhibit your ad to more Facebook users.

If what you’re advertising is interesting, then lots more people will hit so on button so spend an afternoon and look at the message you wish to display within your ad as well as the image to utilize.

Conclusion

Having a big number of Facebook fans on your own business pages is very important for credibility and social promotion purposes.

If this wasn’t crucial in consumers, then nobody would care as well as the US State Department wouldn’t must spend $630 thousands for Facebook campaigns.

Once you need to do the mandatory optimizations for your business page (steps 1 and 2 above), then a easiest method to obtain additional followers is by using Facebook ads. Along with some A/B testing you may get to 10,000 fans without any a lot more than $1,000 (spread right into a time period of months).

Once you need to do everything properly and so long as you’ve got a great product or service, you are able to improve your fans to 100,000+ like Used to with all the Facebook Page of my fitness blog.