Precisely how to Get Your First 10,000 Fans on Facebook (Example)

The 10 steps below demonstrate which has a real example ways to get a lot more than 10,000 fans in your Facebook business page.

Facebook is the king of social support systems exceeding 1.79 billion active users a month (Updated December 2016). It’s utilized by a lot more than 60% of Online users Worldwide and it is a fantastic tool for promoting a product or service, finding customers or gaining more loyal readers (followers).

To utilize this for business purposes, you might want lots of fans (followers) in your Facebook business page. Let’s see below why having many Facebook fans is important.

What is the importance of having many Facebook fans in your business page?

It indicates popularity – It goes without saying how the quantity of fans reveals how popular an online site is. A popularity business page with 100,000 followers is much more popular compared to a page with 1,000 fans which leads to a quantity of other benefits (described below).

It indicates trust – If you can’t comprehend the relationship between Facebook fans and business trust, have in mind how the US State Department spent $630,000 to improve their Facebook Fans from 100,000 to two million in the years 2011-2012 (See related post from marketingland).

Why did edge in the game? Because in today’s World an excellent business, website needs lots of Facebook fans. 5 years ago this didn’t make a difference however in the Modern, social proof is important.

More fans, more visits – The harder fans you’ve got, the higher is the number of individuals that will see your posts in their timeline and possibly call at your website.

While this is correct, it must be noted that all of your fans will discover your site content.

As already explained inside a previous post, How to improve your Facebook Page Organic Reach, only a tiny proportion of the followers (a maximum of 4 percent) will discover your status updates.

This number may vary, but what is important to be aware of now, happens when you’ve got 10,000 fans and you post a whole new update, it will likely be seen organically by the max of 300-400 people.

It’s best for SEO as well – Although officially The search engines do not admit that social media marketing is really a ranking factor, many studies show that popular websites on Facebook may perform better in search, today so popular websites (additional factors being equal).

How to go from 0 to 10,000 Facebook fans

Now that you are believing that having a large amount of Facebook fans is important for your website and business, let’s see step-by-step how to go from 0 to 10,000 fans.

Note: Necessities such as exact same steps I followed to improve the facebook followers of my fitness blog’s facebook page. Currently the page has a lot more than 100K fans plus it continous growing organically.

Step 1: First suggestion – you might want a Facebook business page

It may appear silly for that experienced nevertheless for beginners to social media marketing this might be a new challenge: An individual Facebook page is different from a business page.

If you would like to have friends on Facebook to share your holiday photos you’ll need to create a personal page however if you wish to have fans and followers for your website or business you’ll need to create a Facebook business page.

So, step one would be to make sure that you build a Facebook business page and also the second step would be to ensure your page is properly optimized.

Step 2: Optimize your Facebook business page

When we mention Facebook business page optimization we mean picking a friendly page title (username), writing an appealing description (from the short description field), providing accurate information for too long description, company overview, mission (see screenshot below) and of course posting interesting content – this is the most important optimization tip of most.

The company’s content posted in your Facebook business page will also determine it’s failure or success.

Having an optimized Facebook page makes it simpler to draw new fans or higher likes from ads even as we will discover below.

Step 3: Make the most of your own personal Facebook account

I mentioned in the first step above that you need to possess a business page instead of an individual page, however you still need provide an active personal facebook account.

Here is the reason why:

After you post an update in your business page, a great way to improve exposure and likes, would be to share that post in your personal page also.

People you’ve got as friends in your personal page may ‘like’ and ‘interact’ together with the post shared out of your business page and this will improve the engagement factor of the posts.

As an end result, facebook will demonstrate your site content to more fans (organically).

So, a great way to improve the amount of people that view your site content and go beyond the 4% people group of fans would be to share and promote the post in your personal page.

It goes without saying how the greater the quantity of friends greater may be the visibility of the post.

Also, make certain you invite all of your existing friends (and a) to enjoy your Facebook business page. Do this any time you acquire a new ‘friend’.

Step 4: Add the Facebook Like box in your website

This is again social media marketing 101 however you have to have the Facebook like box in your website for several reasons:

#1 – It’s ways to associate your internet site together with the Facebook business page. To put it differently this is a method to ‘tell’ search engines that is the official Facebook business page.

#2 – When you invest in lots of fans, this can be something you should be proud off and another to show on your users (as explained above this implies popularity, trust and social proof).

#3 – It’s the best way to grow your group of fans organically. Your readers can follow your internet site by clicking etc button while not having to visit Facebook.

Hint: For optimal results, squeeze LIKE box above fold (around the sidebar).

Hint 2: You may also popup such box to new users (as an example, once they spend A minute on a page, once they scroll down to the lower or once they attempt to leave your page – although this is successful with regards to getting new likes, you ought to be careful not to ensure it is too distracting for your users.)

Step 5: Remember these instructions to increase post engagement

So far, we’ve got created an optimized Facebook business page, added friends to our personal Facebook page and placed such box inside a prominent position on our website.

The next natural step would be to start sharing happy to keep your fans happy and possibly find a way to convert them from fans > website visitors > customers.

Some simple rules to adhere to that will improve the user engagement together with your facebook business page:

#1 – Share relevant content: Share content your fans expect to see inside your page. As an example, if your web site is about Social networking, share content associated with social media marketing instead of about sports or anything else you may like. If your users need to read sports news, they understand where to locate them.

#2 – Don’t forget that they follow your business page to obtain updates concerning your website (and niche) instead of concerning your social gatherings: If you need to get social, then use your personal Facebook page, your business page is all about your internet site.

#3 – Typically thumb, I personally use my offer page to share content from my niche only, if I need to share something is just not associated with my niche, I personally use my personal page.

#4 – Don’t be too promotional: Sharing promotional content (on a regular basis) in your Facebook page will drive your fans away. For those who have an advancement to share something like that that might benefit your fans, that can be done but don’t drink too much.

Try to write interesting, shareable content that is certainly associated with your niche, even if this won’t come directly from your internet site. Keep a balance between promotional and content your followers might want to read.

Step 6: Share intriguing and excellent content (not simply links)

I made some tests about the impact of descriptions when performing a Facebook update and located out that Facebook posts with ‘lists’ get more likes than posts with just links. Let me present you with an illustration to understand What i’m saying is.

When you would like to share a blog post out of your website on Facebook, you want to Facebook status updates and go into the webpage URL. It looks similar to this:

You can share this informative article without adding any other information. If your title and images are great, you’re going to get numerous likes with respect to the time you are making the post, quantity of fans etc.

If one the other hand, you enrich your post with the addition of more info especially a subscriber base, then other pursuits being equal, you are very likely to gain more likes and shares.

For me this makes sense because people that view a title and image in their timeline might not exactly ‘Like It’ because it provides no value to them (don’t forget how the average user is given numerous postings in their timeline should they login to Facebook).

On the other hand when you give them valuable, excellent and straightforward to read information (just like a list), they’ll click on the LIKE button simply because they read something helpful while not having to leave their timeline.

Note: It’s a known fact that folks have a bent of LIKING a blog post without reading it so give them top reasons to do this; your internet site visits might not exactly increase but the engagement factor of the posts will rise.

Step 7: Share images, videos and emotions

If you’re taking a look at many of the most popular Facebook pages, you will recognize that they have an inclination to share images, videos, infographics, charts etc, and their usual text only postings.

This form of content gets more likes and shares and consequently the page gets more fans and followers.

In legally to have by Buzzsumo, they identified how the most shared and liked content on Facebook, gets the following characteristics:

Step 8: Provide incentives to obtain more fans & followers

Why should someone follow your Facebook business page?

You need to give incentives to facebook users to adhere to your page. Several suggestions to consider:

Quality updates – This is actually the best incentive you are able to offer users. Before posting anything in your page, you’ll want to ensure that it offers value on your audience. If you do this consistently, you existing followers will share it using their friends and this will get more users.

Run a contest – Many websites run contests on Facebook and giveaway different gifts. The ‘price’ for joining the content would be to LIKE the page first. There are numerous tools to accomplish this but have in mind that if you don’t possess a known brand this many not be so successful.

Content upgrades – For those who have your blog, you may use ask users to enjoy your page to obtain an updated version of the post. This calls for extra tools yet it’s something worth testing out.

Step 9: You need to advertise your own content and page

When you create your business page don’t expect that it’s going to magically get 1000s of fans. Apart from the tips outlined above, you also have in promoting your business page in places apart from Facebook.

A few suggestions to consider that helped my case:

Promote in other social media marketing networks – For those who have accounts with social media marketing channels e.g. Google+, Pinterest etc. you are able to periodically ask your followers to participate yourself on Facebook also. Be polite and show them the huge benefits from the process.

Promote in Twitter – Besides posting concerning your Facebook page on other social media marketing networks, you are able to take advantage of twitter’s interactive features.

When you have a new twitter follower, send them a personal (personalized) message and have these phones follow yourself on facebook (both your business and personal pages).

This method eventhough it is time consuming, (Used to it manually instead of using any tools) it might produce excellent results.

Promote inside your newsletter – For those who have a newsletter or if you communicate with your readers via email, make certain you ask them to follow your Facebook page.

Do not simply write the FB URL below your signature but ASK them politely to enjoy your business page.

Step 10: Facebook ads is really a must

I have saved one of the easiest and a lot good ways to raise your Facebook fans for last, as it is the only one that it’s not free.

Facebook offers a self-service ad platform which you can use with the idea to raise your group of fans (advertise your page), improve your posts, get more leads, increase conversions or carry out a quantity of other actions (as shown from the image above).

The procedure is fairly simple and easy straightforward. Basically you select a page you use, select your ultimate goal (advertise your page), select your audience (determined by country, age, other demographics and interests) and after that set your everyday budget and duration.

The cost per campaign is dependent upon numerous factors. The simplest way to assess if Facebook ads is a great strategy to raise your group of fans, would be to chance a pilot campaign for a few days.

Spend $10-$20 dollars every day and run the campaigns for a fixed duration (at least per week). Towards the end, you are able to decide if the price per like is something you are willing to buy.

I had accomplishment with Facebook ads for both my websites as well as client websites and that i run campaigns every month (for several days) to enhance my facebook likes.

It should be noted by investing in Facebook ads you don’t buy likes but views. Many people think that that which you buy is Facebook likes in fact you spend Facebook to show your ad to more Facebook users.

If what you will be advertising is interesting, then lots more people will hit such button so spend time and think about the message you would like to display inside your ad and also the image to make use of.

Conclusion

Having a huge quantity of Facebook fans in your business pages is very important for credibility and social promotion purposes.

If this wasn’t important in the first place, then nobody would care and also the US State Department wouldn’t ought to spend $630 thousands for Facebook campaigns.

Once you do the necessary optimizations on your business page (steps 1 and a couple of above), then a simplest way to obtain more followers is by using Facebook ads. Along with some A/B testing you may get to 10,000 fans with no a lot more than $1,000 (spread in to a period of months).

Once you do everything properly and so long as you do have a great service or product, you are able to grow your fans to 100,000+ like Used to together with the Facebook Page of my fitness blog.