Ways of operating within the retail food sector are invariably changing. This runs specifically true inside the supermarket space. Today’s informed consumers are increasingly demanding quality, fresh, and innovative foods. Additionally, these consumers also demand convenience be served in addition to these first-rate products.
More grocery merchandise is being purchased at non-traditional food retailers. Included in this are Wal-Mart Stores Inc., Costco Wholesale Corporation, along with pharmacies/drugstores, and specialty alternative grocers.
How are traditional food markets – chains and independents – addressing the dual problems with freshness and convenience? Are mainly ways they’re fitting in with grow sales through serving the clientele better:
1. Locally sourced products. It’s actually a considering the fact that products sourced locally will probably be on supermarket shelves plus supermarket counters quicker. Same-day produce and dairy deliveries from local suppliers ensure customers receive their favorite meals fresher.
Furthermore, today’s savvy consumers wish to know exactly where their foods are originating from. This enables these to quickly and easily trace many origins should they experience any complications with them. Hence, locally sourced could be the break through, which food retailers are stored on board with to satisfy customer demands.
2. More specialized departments. Fresh products in grocery stores are coming increasingly from very specialized departments. These include artisan bakeries, market fresh seafood and fish departments, gourmet cheese departments, and create departments offering more organic produce.
Artisan in-store bakeries (with products baked fresh daily) will provide breads as well as other goods with unbleached flour and healthy whole grains. Specialized departments focusing on all-natural goods are getting off products containing MSG. Moreover, they’re catering to consumers’ wishes for low-sodium, low or no sugar, and also gluten-free products.
3. Clean food. Company is demanding ‘cleaner’ food. This implies products with limited ingredients. Nonetheless, these limited ingredients must be first-rate, without additives and preservatives. Consumers desire to recognize how their fruits and vegetables are grown and processed. They want to know whether the meat they’re buying is grain or grass-fed and whether or not it contains antibiotics or chemicals. Supermarkets are increasingly stocking food products that meet consumers’ needs in these areas.
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