Underway now, ‘Splash to Win’ gives consumers the chance to win thousands of fantastic summer prizes including Yvolution scooters, drones and games consoles. There are many than 120,000 prizes up for grabs, including the grand prize – a brand new car, as well as the runner up prize, a family group holiday for four. Official ‘Splash To Win’ game tokens are inside every specially marked Bunch O Balloons™ pack. Consumers soak the token in water to show the code underneath, look at the Bunch O Balloons site to type in the code to view what they’ve won.
The initial entry mechanic that will need people to physically wet the token to ‘Unleash Summer’ promises to deliver huge engagement together with the promotion already making waves in Europe and Australasia with partners reporting strong sales and levels people to the promotional website.
Based on TVCs, social networking, influencer engagement, in-store branding and POS, retailer support and a dedicated website, ZURU will truly unleash summer using this type of engaging campaign running throughout Spring/Summer 2019.
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ZURU can be a disruptive and award-winning company that designs, manufactures and markets innovative toys and consumer products. Inspired by kids and imaginative play, ZURU is among the fastest growing toy companies in the world and is renowned for their agility, creativity and new-age manufacturing techniques. The company that were only available in Nz, now employs over 5,000 staff across 18 offices and distributes to most major retailers in over 120 countries. ZURU has delighted countless families across the world with brands including Bunch O Balloons™, X-Shot™, Rainbocorns™, Robo Alive™, Smashers™, 5 Surprise™, Pets Alive™ and Metal Machines™ along with through partnerships with entertainment properties, including Nickelodeon, Disney, Universal Studios and DreamWorks. Using a strong resolve for the neighborhood, ZURU supports Captivating International, local China orphanages as well as student development programs in Asia and New Zealand. ZURU continuously pave new methods of kids to experience and focuses on reimagining what this seems like everyday.
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